Born in a Lunchbox: The Accidental Purist
Author. Chef. Entrepreneur. Innovator.
Laxmi’s path to entrepreneurship began not in a boardroom, but at home, sharing food she loved with people she cared about. In 1999, Laxmi began making her spiced walnuts for friends and family. What started as a simple homemade snack quickly became a favorite at gatherings. Guests kept reaching for more, and one comment surfaced again and again: “You should sell these.”
Curious but unsure, Laxmi decided to test the idea. She took her spiced walnuts to a local gourmet store. The buyer loved the flavor, but offered honest feedback: come back with professional packaging.
Instead of walking away, Laxmi leaned in. She enrolled in courses, learned the fundamentals of food packaging and small-business operations, and returned with a product ready for the shelf. Within a week of launch, the buyer called her back. The walnuts were flying off the shelf. He showed her where he had placed them right at eye level, where customers were discovering them, tasting them, and coming back for more. That unplanned success marked the beginning of an accidental business.
Years later, driven by a deep belief that food should nourish as well as delight, Laxmi turned her focus to her children’s lunchboxes. Determined to make school lunches both nutritious and delicious, she began experimenting with flaxseeds and bold, wholesome ingredients for sandwiches. Her children and their peanut-butter-and-jelly-loving friends couldn’t get enough. Soon, kids were swapping sandwiches at school, and parents began calling, asking for jars of their own.
In 2007, those experiments became her next innovation: flaxseed-based spreads that were flavorful, nourishing, and unlike anything else on the shelf.
To bring the spreads to market responsibly, Laxmi took them to a food lab to perfect the pH and ensure shelf stability. At first, she was turned away and told the lab typically worked only with large companies like Heinz. Undeterred, Laxmi returned, advocating for her product and her vision. Her persistence paid off. The lab agreed to work with her, helping identify the optimal pH levels and paving the way for launch.
That same year, Laxmi launched her spreads at the Specialty Food Association Trade Show, where her work gained national attention. As a first-time founder, she was named a Specialty Food Association SoFi Award finalist in the Outstanding Food Innovation category. By 2011, Laxmi’s Delights had grown from pantry staples into refrigerated offerings, launching exclusive products at Costco, including a Pineapple Curry Sauce and a Fragrant Mango Orange Sauce with Chicken Breast. It was a defining moment: a homegrown brand earning space in one of the world’s most trusted retailers.
What began with spiced walnuts in 1999, evolved into flaxseed spreads in 2007, and scaled to Costco exclusives in 2011 became more than a business. It became a mission - Laxmi’s Delights, rooted in authenticity, nourishment, and the joy of sharing food made with care.